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FAE Beauty is a direct-to-consumer cosmetics brand based in Mumbai, Maharashtra, India, that develops vegan and cruelty-free makeup and skincare products formulated specifically for brown and Indian skin tones. The company operates primarily through digital channels to distribute its clean, paraben-free product lines, which include lipsticks, brow gels, sunscreens, and cleansers. Operating with a workforce of 11 to 50 employees, the brand has built a digital community of over 122,000 Instagram followers and was recognized in the Forbes Asia 100 to Watch list. FAE Beauty has secured multiple financing rounds, including ₹1.4 crore in debt and a ₹3 crore equity investment at a ₹22 crore valuation, backed by notable investors such as Titan Capital and Arihant Patni. The enterprise was founded in 2018 by Karishma Kewalramani, Dayal Ram Kewalramani, and Narayanan Muralidharan.
FAE Beauty has raised $1.9M across 1 funding round.
FAE Beauty has raised $1.9M in total across 1 funding round.
FAE Beauty has raised $1.9M in total across 1 funding round.
FAE Beauty's investors include Kaushik Dasgupta, Arihant Patni, Titan Capital.
FAE Beauty has raised $1.9M across 1 funding round. Most recently, it raised $1.9M Pre-Series A in November 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Nov 24, 2025 | $1.9M Seed Plus | Kaushik Dasgupta | Arihant Patni, Titan Capital | Announced |