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§ Private Profile · Singapore, Central Region, Singapore
Audience solutions provider and global data marketplace for digital marketing, enabling brands to enrich insights and enhance personalization.
Based in New York, Eyeota operates a global data marketplace that provides audience solutions for digital marketing, enabling enterprise brands to enrich consumer insights and improve omnichannel targeting. The platform aggregates and activates second-party and third-party data from 75 premium branded sources across the Americas, Europe, the Middle East, Asia, and Oceania. The company integrates both offline and online data to support demand-side platforms, data management platforms, and various social channels. To facilitate these specific targeted advertising capabilities, the organization partners directly with major data providers such as Experian, Kantar, and YouGov. Operating as a specialized subsidiary following a prolonged period of sustained global expansion, the business was officially acquired by corporate data and analytics provider Dun & Bradstreet in 2021. Eyeota was originally founded in 2010 by co-founders Kristina Prokop, Kevin Tan, and Trent Lloyd.
Eyeota has raised $19.5M across 2 funding rounds.
Eyeota has raised $19.5M in total across 2 funding rounds.
Eyeota has raised $19.5M in total across 2 funding rounds.
Eyeota's investors include Laurent Samama, Project A, Qualgro, yasuhiko yurimoto, Infinity e.Ventures.
Eyeota has raised $19.5M across 2 funding rounds. Most recently, it raised $12.5M Series B in January 2018.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jan 18, 2018 | $12.5M Series B | Laurent Samama | Project A, Qualgro | Announced |
| Jan 26, 2016 | $7M Series A | — | Yasuhiko Yurimoto, Infinity E.Ventures, Project A | Announced |