EXACT Sports
EXACT Sports is a company.
Financial History
Leadership Team
Key people at EXACT Sports.
EXACT Sports is a company.
Key people at EXACT Sports.
Key people at EXACT Sports.
EXACT Sports is a Chicago-based company founded in 1997 that empowers youth athletes through advanced training, mental development tools, behavioral assessments, and NCAA-compliant Showcase Camps across sports like soccer, volleyball, and others.[1][2][3][5] It serves athletes, parents, over 60 professional teams, hundreds of NCAA institutions, and thousands of youth participants by providing web-based platforms like the Mental Achievement Program, recruiting insights, and events that boost technical skills, tactical efficiency, physiological development, and behavioral performance—addressing gaps in typical youth sports training.[1][3][4][5] With estimated annual revenue of $5.4M–$6M, 35–42 employees, and 17% employee growth last year, over 70% of its athletes advance to college sports, demonstrating strong growth momentum in athlete development.[1][2][3][5]
EXACT Sports was established on June 12, 1997, as a limited liability company in Chicago, Illinois, initially focusing on sports consulting, psychology, and athlete development.[2][6] Over 20–28 years, it has evolved from researching success attributes in sports to delivering the leading behavioral assessment platform in North America, backed by funding from the National Institutes of Health (NIH) and NCAA.[1][4][5] Key figures include Managing Director/Partner Sam Morgan, Executive Director Barry Tarter, and Directors like Chris Gordon and Simon Clements, who have driven expansion into national events, pro team partnerships (e.g., NHL, US Soccer Women's National Team), and college program guidance.[1][2][4][6] Pivotal moments include developing scientifically validated tools and achieving high collegiate placement rates, humanizing its mission to steward well-rounded athlete growth.[3][4][5]
EXACT Sports rides the trend of data-driven athlete development and mental performance optimization in youth sports, leveraging behavioral analytics and web platforms amid rising demand for holistic training beyond physical skills.[1][4] Timing aligns with increased NCAA scrutiny and parental focus on college recruiting, where market forces like pro team scouting and college program needs favor compliant, high-impact events—EXACT's tools fill gaps in traditional camps.[3][4][5] It influences the ecosystem by bridging youth, college, and pro levels, boosting collegiate participation rates and supporting organizations like NHL and US Soccer, while its NIH/NCAA funding validates tech-infused sports psychology in a fragmented industry.[1][4]
EXACT Sports is poised to expand its digital platforms and national events as youth sports analytics grow, potentially scaling revenue beyond $6M through AI-enhanced assessments and broader sport coverage.[1][2] Trends like mental health emphasis in athletics and recruiting tech will shape its path, evolving influence via deeper pro/college integrations and global reach. This positions it to further elevate athlete potential, fulfilling its decade-plus mission in a high-growth niche.