Eterlast is a technology company.
Eterlast has raised $250K across 1 funding round.
Eterlast has raised $250K in total across 1 funding round.
Eterlast has raised $250K in total across 1 funding round.
Eterlast's investors include Founders Factory.
# Eterlast: High-Level Overview
Eterlast is a Web3 gaming company that builds branded sports entertainment experiences by partnering with major media and sporting organizations.[1][2] Founded in 2021 and headquartered in London with roots in Barcelona, the company creates social gaming platforms that combine sports predictions, digital collectibles, and real-life rewards for the next generation of sports fans.[1][2] Rather than treating NFTs as a standalone product, Eterlast views blockchain technology as an enabler for enhanced gaming, collecting, and live event experiences.[2]
The company's mission centers on building "the bridge for the next billion fans to enter Web3" by creating holistic ecosystems that consolidate fragmented global sports.[2] Eterlast has secured partnerships with major sporting properties—most notably Queensberry Promotions for boxing content, gaining access to archives featuring Mike Tyson, Tyson Fury, and Ricky Hatton—and is in discussions with world-leading media companies to expand its reach.[2][3] The platform operates on Immutable X, a Layer 2 scaling solution powered by StarkWare's zero-knowledge proof technology, enabling gasless and carbon-neutral NFT transactions secured by Ethereum.[2]
# Origin Story
Eterlast was founded by Joan Roure, a Spanish entrepreneur with a dual background in finance and gaming.[2][4] Roure previously worked at JP Morgan in finance before transitioning to the gaming sector at Scopri, where he led business development and strategic initiatives.[4] This combination of financial acumen and gaming industry experience informed his vision for Web3 sports entertainment.
The company emerged from Founders Factory's venture studio in 2021, initially focused on licensing rights for blockchain and 3D blockchain games.[2][4] However, recognizing shifting market dynamics, Eterlast pivoted its business model toward sports predictions and fan engagement, a strategic evolution that proved successful.[4] In 2023, the company exited stealth mode and raised $4.5 million in a funding round led by Supernode Global, with participation from Play Ventures, Active Partners, Founders Factory, Stake Capital, and Immutable X.[2] This capital enabled the launch of officially licensed products and expansion into the US and European markets.[2][4]
# Core Differentiators
# Role in the Broader Tech Landscape
Eterlast operates at the intersection of three converging trends: Web3 mainstream adoption, sports entertainment digitization, and fan monetization. The company addresses a critical gap in the blockchain ecosystem—moving beyond speculative NFT trading toward utility-driven experiences that resonate with non-crypto-native audiences.
The timing is strategic. Traditional sports organizations face pressure to engage younger, digitally native fans while monetizing vast content libraries.[2] Simultaneously, the Web3 industry has shifted from hype-driven speculation toward infrastructure maturity (evidenced by Immutable X's scaling solutions), making consumer-grade experiences viable.[2] Eterlast bridges this gap by offering sports brands a path to Web3 without requiring them to build blockchain expertise internally.
The company also influences how the broader ecosystem views NFTs—not as collectible assets for speculation, but as technology enabling new fan experiences. This reframing is crucial for mainstream adoption and positions Eterlast as a thought leader in responsible Web3 integration.
# Quick Take & Future Outlook
Eterlast is well-positioned to capture significant market share in Web3 sports entertainment, provided it successfully executes its US and European expansion and converts partnerships into sustained user engagement.[4] The company's focus on licensed content and infrastructure maturity differentiates it from earlier-stage competitors like RealFevr and Sorare, which pioneered the space but face scaling challenges.
Key trends to watch: regulatory clarity around digital assets, mainstream adoption of blockchain gaming, and consolidation among sports media companies seeking Web3 capabilities. If Eterlast can demonstrate that its platform drives measurable fan engagement and revenue for partners, it could become the de facto platform for sports organizations entering Web3—transforming from a niche gaming company into essential infrastructure for the sports industry's digital future.
Eterlast has raised $250K across 1 funding round. Most recently, it raised $250K Seed in August 2021.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Aug 1, 2021 | $250K Seed | Founders Factory |