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Entravision is a media and advertising technology company that provides comprehensive solutions for reaching and engaging Latino consumers globally. The company operates the largest television affiliate group of the Univision and UniMás networks, alongside a significant portfolio of Spanish-language radio stations in the United States. Additionally, its programmatic ad purchasing platform, Smadex, empowers mobile app developers to execute and manage data-driven advertising campaigns efficiently.
The company was established in 1996 by the late Mr. Walter Ulloa, a recognized visionary in Spanish-language broadcasting. His foundational insight was to create a platform that could effectively connect brands with the expanding Latino market by delivering relevant and informative news and content, thereby serving a crucial demographic with specialized media.
Entravision's diverse offerings primarily serve brands and businesses seeking to engage with the dynamic U.S. and global Latino populations. The company’s overarching purpose is to foster its clients' growth by leveraging its unique ability to connect deeply with consumers. Through its integrated media and ad-tech ecosystem, Entravision continues to empower clients to expand their reach and achieve their business objectives in an increasingly competitive landscape.
Key people at Entravision.
Key people at Entravision.