Daring Journey Ventures

Daring Journey Ventures is a venture capital firm based in New York City that invests in early-stage companies building critical infrastructure and software solutions for historically overlooked markets. The firm provides early-stage equity financing to non-traditional founders operating across underserved industries, targeting enterprise software companies that larger institutional funds typically bypass. The firm's investment portfolio includes startups such as affiliate marketing platform Steer and pharmacy operations software provider PraxisPro. Following the firm's initial investment, PraxisPro achieved a 75 percent increase in annual recurring revenue while securing enterprise contracts with pharmaceutical companies Neurocrine BioSciences and Lundbeck Pharmaceuticals. Additionally, the venture fund co-invests alongside established financial firms such as South Loop Ventures to support its growing portfolio. Daring Journey Ventures, operating as Daring Ventures, was founded by former investment banker Joseph Alalou and healthcare innovator Madeline Holman.