High-Level Overview
Created by Humans is a San Francisco-based technology company founded in 2024 that operates an AI rights licensing platform for creators, primarily authors and rights holders.[1][2][4][5][6] The platform enables creators to upload works via ISBN or direct file, set licensing preferences for AI uses like training, reference (via Retrieval Augmented Generation), and future transformative rights, and receive compensation when AI companies license the content, while retaining control and intellectual property rights.[1][5][6] It serves authors, publishers, agents, and AI developers, solving the problem of unauthorized AI training on creative works amid ongoing lawsuits and legal uncertainties by providing a transparent marketplace for direct licensing.[4][5] The company has raised $10.5M total ($5M pre-seed in June 2024 from Floodgate, Slow Ventures, Craft Ventures; $5M seed from Giant Ventures and angels like Emmett Shear, Kyle Vogt, Drew Houston, Cal Henderson), achieving early traction with dozens of authors testing the product and plans to expand to publishers and agents.[1][4][5]
Origin Story
Created by Humans emerged from stealth in 2024 as the brainchild of Trip Adler, former CEO of Scribd—a document-sharing platform that evolved into a digital book and news subscription service—leveraging his deep publishing industry experience and relationships.[4] Adler identified the growing divide between creators (writers, artists, etc.) fearing AI as an existential threat to livelihoods and technologists viewing it as a path to innovation, aiming to bridge this gap thoughtfully to let human creativity thrive alongside AI.[2][4] The idea crystallized amid rising lawsuits against AI firms for unlicensed training data, positioning the platform as a proactive alternative to legal battles.[4] Key early backers like David Sacks (Craft Ventures), Garry Tan, and Walter Isaacson validated its potential, with Adler emphasizing a "three-way deal" involving authors, publishers, and AI companies; the team spent 6-9 months refining legally robust agreements in partnership with the Authors Guild for accessibility beyond big players.[4][5] Headquartered at 201 Spear Street in San Francisco, it quickly launched its first iteration for authors, marking pivotal momentum.[1][5]
Core Differentiators
- Author-Centric Control and Simplicity: Creators fully control opt-ins/outs per work, fine-tune AI rights (training, reference, transformative), and track payments via dashboard; automated interface lets AI firms browse and license without complex negotiations.[5][6]
- Legally Cleared, Transparent Marketplace: Offers rights-cleared premium books in curated, secure datasets with one agreement/invoice, reducing legal risks vs. scraping; partners with Authors Guild for human-friendly terms accessible to all sizes.[1][4][5][6]
- Bridge-Building Mission: Human-to-human ethos celebrates creativity, builds long-term relationships, and fosters goodwill by ensuring creators profit while AI innovates; expands beyond books to videos, images, music, medical data.[2][4][6]
- Publishing Expertise Edge: Led by Trip Adler's Scribd background, focuses initially on books with ISBN claiming, positioning "AI revenue" as the next big force alongside e-books/audiobooks.[4]
Role in the Broader Tech Landscape
Created by Humans rides the explosive generative AI trend, where models require vast training data amid lawsuits from creators over copyright (e.g., no clear framework for fair use in AI training).[4] Timing is ideal post-2024 AI boom, as technologists seek ethical, licensed datasets to avoid litigation and build community goodwill, while creators demand compensation—market forces like regulatory scrutiny and IP enforcement favor marketplaces over adversarial scraping.[1][4][5] It influences the ecosystem by standardizing AI licensing (e.g., training/reference rights now, transformative later), reinvigorating publishing with new revenue streams, and bridging creator-technologist divides to sustain human creativity as AI automates.[2][4][5] Competitors like Spaceport (metaverse IP), Red Points (brand protection), and Human Native highlight a nascent sector, but Created by Humans differentiates via author focus and speed to market.[1][4]
Quick Take & Future Outlook
Next steps include publisher/agent onboarding, transformative rights rollout, and dataset expansion to non-book media, potentially scaling "AI revenue" to eclipse e-books/audiobooks in publishing.[4][5][6] Trends like AI regulation, ethical data sourcing, and multimodal models will propel growth, evolving its influence from niche bridge-builder to essential infrastructure for creator-AI symbiosis. As the vanguard in humanizing AI's data hunger, Created by Humans positions creators to thrive, ensuring technology amplifies rather than erases human ingenuity.[2][4]