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Countable develops automation software for accountants, streamlining working papers. Its core product offers intelligent automation, standardized workflows, and seamless integrations, enhancing efficiency and accuracy. This technology empowers professionals to transition from routine preparation to strategic review, optimizing financial operations.
Co-founded in 2019 by Atin Gupta and Jesse Capon, Countable arose from a clear industry need. CEO Atin Gupta, a Certified Public Accountant with two decades of experience, saw technology's critical role in improving professional lives. With CTO Jesse Capon, they built it to optimize accountants' time and foster better work-life balance.
The company serves North American accounting firms. Countable's vision is to redefine practices via intelligent automation, standardized processes, and effortless integration. Its mission is to normalize work-life balance, enabling career growth and personal fulfillment by blending technology with human expertise.
Countable has raised $14.0M across 2 funding rounds.
Countable has raised $14.0M in total across 2 funding rounds.
Countable has raised $14.0M in total across 2 funding rounds.
Countable's investors include Joydeep Bhattacharyya, Canaan Partners, Cyberstarts VC, Spark Capital, Ten Eleven Ventures, Michael Fey, Global Catalyst Partners, Ulysses Management.
Countable Corporation is a San Francisco-based SaaS company founded in 2013 that provides community engagement and management tools, initially focused on civic participation and later expanding to enterprise clients.[1][2] It offers platforms like Countable.com for corporations, non-profits, and political campaigns to manage communities through tools for tracking legislation, contacting representatives, polls, petitions, and engagement campaigns, alongside the consumer-facing Causes.com acquired in 2020.[1][2] The company serves major clients including Starbucks, Uber, Levi's, Patagonia, and the Democratic National Convention, solving problems of user engagement in social, political, and corporate contexts by lowering barriers to civic action and enabling scalable community management.[1][2]
Note: Search results reveal a separate, newer company at countable.co—a cloud-based working paper automation platform for accountants, founded by Atin Gupta and Jesse Capon to automate engagements and integrate accounting software—but the query aligns with the established tech firm Countable Corporation.[3][4]
Countable was founded in 2013 by Bart Myers (CEO), alongside Peter Arzhintar, both prior co-founders of SideReel, a web-based TV company sold to TiVo in 2011.[1][2] Myers, inspired by his involvement in Howard Dean's 2004 presidential campaign and interests in campaign finance reform and online privacy, launched the initial Countable.us app with backing from Canaan Partners.[1][2] The app summarized congressional bills, enabled direct emails to representatives, and integrated with Facebook for early traction, earning features in The New York Times, GQ, Wired, and TechCrunch.[1]
Pivotal moments included the 2019-2020 acquisitions of Causes and Brigade (both founded by Sean Parker), which added consumer activism tools and led to a 2020 relaunch of Countable.com as an enterprise B2B platform; it powered high-profile events like the virtual 2020 Democratic National Convention.[1][2][5]
Countable rides the wave of civic tech and social impact SaaS, capitalizing on rising demand for digital engagement amid political polarization, corporate social responsibility (CSR), and remote activism post-2020.[1][2] Timing aligns with mobile-first shifts (e.g., Facebook's pivot) and events like the pandemic-driven virtual conventions, amplifying tools for "clicktivism" to real action like voter outreach.[1][2][5] Market forces favoring it include growth in non-profit tech, enterprise ESG initiatives, and left-leaning social campaigns, influencing the ecosystem by enabling brands to scale advocacy—e.g., Levi's and Patagonia's impact programs—while setting standards for hybrid consumer-enterprise civic platforms.[2]
Countable is poised to expand its enterprise SaaS amid sustained demand for AI-enhanced engagement tools, potentially integrating voter data analytics or global expansions as civic tech matures.[1][2] Trends like regulatory scrutiny on campaigns and corporate activism will shape it, evolving its influence from U.S.-centric apps to a broader social impact leader—building on its merger momentum to deepen B2B dominance while navigating political perceptions.[2] This positions Countable as a key enabler in democratizing engagement, echoing its origins in lowering civic barriers.[1]
Countable has raised $14.0M across 2 funding rounds. Most recently, it raised $12.0M Series A in October 2021.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Oct 1, 2021 | $12.0M Series A | Joydeep Bhattacharyya | Canaan Partners, Cyberstarts VC, Spark Capital, Ten Eleven Ventures, Michael Fey, Global Catalyst Partners, Ulysses Management |
| Mar 1, 2017 | $2.0M Seed | Canaan Partners, Cyberstarts VC, Spark Capital, Ten Eleven Ventures, Michael Fey |