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Key people at CoffeeWORKS.
CoffeeWORKS is a B2B coffee roaster and commercial espresso equipment distributor based in Samut Prakan, Thailand. The company specializes in roasting imported single-origin coffees and regional Thai Arabica beans, generating approximately 85% of its total revenue from wholesale coffee distribution alongside commercial machine sales. The enterprise previously recorded 115 million Baht in annual revenue with a 30% year-over-year growth rate, while also investing 10 million Baht to open a dedicated Bangkok-based experience center. Its client portfolio features major hospitality and retail brands operating throughout the region, including McCafe, Dean & DeLuca, W Hotel Bangkok, and S&P Blue Cup Coffee. Additionally, the firm operates technical service offices across multiple provinces and serves as an exclusive regional distributor for international equipment manufacturers like Synesso. CoffeeWORKS was founded in 1995 by co-founders Dale Lee and Andrew Stotz.
Key people at CoffeeWORKS.
CoffeeWORKS is Thailand's leading B2B coffee roaster, established in 1995, specializing in authentic imported single-origin coffees, Thai Arabica from northern provinces, and comprehensive solutions including espresso machines and brewing equipment.[1][3][4] The company serves coffee chains, independent cafes, corporate offices, and hospitality brands by providing freshly roasted coffee deliveries, machine imports/distribution (e.g., Cimbali espresso machines and CREM filter brewers), and roasting services, fueling Thailand's expanding cafe culture.[1][4]
With roots in U.S. West Coast coffee expertise, CoffeeWORKS solves supply chain gaps for high-quality, specialty coffee in Thailand's growing F&B sector, offering a unique blend of product development, industry networks across Europe, Southeast Asia, and Thailand, and end-to-end solutions from roasting to equipment.[1][3]
CoffeeWORKS was co-founded in 1995 by former primary school friends who gained experience in the U.S. West Coast coffee and cola industries during the early days of specialty coffee shops there.[1] Leveraging this background and registering under the Thai-US Economic Amity Treaty, they launched a garage startup roasting operation in western Bangkok—hence the "CoffeeWORKS" name—inspired by hands-on coffee production.[1]
Early traction came swiftly: the company introduced fresh coffee deliveries and machine solutions to Thailand's corporate sector, then became the roaster for Coffee World, Thailand's first Western-style chain, starting at ABAC University in 1998.[1] It expanded by importing Cimbali espresso machines and Coffee Queen (now CREM) brewers, building wide relationships across Italian, European, Southeast Asian, and Thai coffee industries.[1]
While not a tech firm, CoffeeWORKS rides Thailand's digital-fueled cafe and F&B explosion, where apps, delivery platforms (e.g., Grab, LINE MAN), and e-commerce amplify coffee demand amid urbanization and rising middle-class consumption.[1][4] Timing aligns with post-pandemic hospitality recovery and Southeast Asia's specialty coffee wave, bolstered by tourism rebound and local Arabica cultivation tech improvements in northern Thailand.[1]
Market forces like premiumization—shifting from instant to artisanal brews—and supply chain localization favor its B2B model, reducing import dependencies while influencing ecosystem standards through equipment adoption and roasting innovations.[3][4] It indirectly supports tech ecosystems by provisioning co-working spaces, startups, and foodtech ventures reliant on quality coffee culture.
CoffeeWORKS is primed for sustained leadership in Thailand's maturing coffee market, potentially expanding into ready-to-drink formats, sustainability-certified beans, or digital B2B platforms for subscriptions and inventory tech amid e-commerce growth.[1][4] Trends like eco-conscious sourcing, automation in roasting/brewing, and regional exports (e.g., to ASEAN) will shape its path, enhancing its hybrid U.S.-Thai edge.
As Thailand's cafe density rivals global hubs, CoffeeWORKS' influence could evolve toward regional dominance, powering the next wave of F&B innovation from its foundational B2B stronghold.[1][3] This positions it as an enduring enabler of the very cafe culture it ignited in 1995.
