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Coach.me has raised $4.0M across 2 funding rounds.
Key people at Coach.me.
Coach.me has raised $4.0M in total across 2 funding rounds.
Coach.me integrates habit tracking with accessible coaching services through its digital platform, empowering users to establish and maintain behaviors critical for personal and professional growth. The platform offers tools for daily progress visualization and check-ins, alongside a directory connecting individuals with qualified coaches, delivering structured guidance and accountability.
The company was founded in 2011 by Jon Crosby and Tony Stubblebine. Their insight focused on democratizing effective coaching, leveraging consistent, supported action for personal transformation. This led to a system making habit formation and coaching widely available.
Coach.me serves individuals seeking to build positive habits or achieve objectives, and coaches expanding their client base. Its mission is to make high-quality habit coaching universally accessible, fostering an environment where structured guidance empowers continuous self-improvement and individual potential.
Key people at Coach.me.
Coach.me has raised $4.0M across 2 funding rounds. Most recently, it raised $1.0M Series A in December 2014.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Dec 1, 2014 | $1M Series A | — | 1Flourish Capital, A Capital, Advisors Fund LLC, Caffeinated Capital, CRV, Zachary Bogue, IDG Ventures, Index Ventures, LAUNCH, Practical Venture Capital, Alexander Rosen, Spark Capital, Streamlined Ventures, Uncork Capital, Akash Garg, Anil Dharni, Anthony Soohoo, Dharmesh Shah, Eric Ries, James Hong, Jonathan Boutelle, Marc Benioff, Matt Cutts, Matt Mazzeo, Othman Laraki, Philip Kaplan, Ronny Conway, Russell Fradin, Russ Fradin, Ryan Spoon | Announced |
| Nov 1, 2012 | $3M Series A | — | Index Ventures, LAUNCH, Spark Capital | Announced |
Coach.me has raised $4.0M in total across 2 funding rounds.
Coach.me's investors include 1Flourish Capital, A Capital, Advisors Fund LLC, Caffeinated Capital, CRV, Zachary Bogue, IDG Ventures, Index Ventures, LAUNCH, Practical Venture Capital, Alexander Rosen, Spark Capital.
Coach.me is a San Francisco-based technology company that operates a platform combining habit tracking, goal setting, and on-demand coaching services to help users achieve personal and professional goals.[3][4] It serves individuals seeking self-improvement in areas like productivity, leadership, business growth, health, and habit formation, while also enabling coaches to build practices through certification, client matching, and business tools; the platform solves the problem of inconsistent motivation and accountability by offering free habit tracking alongside paid access to vetted expert coaches via messaging.[1][4][5] With reported revenue of $11.3 million and under 25 employees, Coach.me demonstrates steady growth in the booming personal development market, driven by rising demand for digital habit-building and coaching amid remote work and wellness trends.[3][1]
Coach.me traces its roots to 2011, when it emerged under Lift Worldwide, a human potential company founded by Tony Stubblebine and Jon Crosby, initially focused on connecting users to top coaches worldwide.[6] By 2015, it had formalized as Coach.me in San Francisco, pioneering on-demand coaching delivered over messaging platforms—a novel format at the time.[3][5] Early traction came from inventing this messaging-based model, certifying over 1,000 coaches, and building a free habit tracker that attracted users for goal setting and progress monitoring, evolving from basic habit apps into a full coaching marketplace.[1][4][5]
Coach.me rides the explosive growth of digital wellness and personal development platforms, fueled by post-pandemic emphasis on mental health, remote productivity, and habit formation amid apps like Duolingo or Calm.[1] Its timing aligns with the mainstreaming of AI-adjacent tools for self-improvement and the gig economy for coaches, capitalizing on market forces like wearable integrations' rise and demand for affordable, asynchronous coaching over in-person sessions.[1][4] By democratizing "coaching for mass consumption," it influences the ecosystem by certifying thousands of coaches, fostering a network effect in edtech and human performance tech, and setting precedents for hybrid self-help marketplaces.[3][5]
Coach.me is poised to expand as AI enhances personalization in habit tracking and coach matching, potentially integrating wearables or predictive analytics to boost retention in a $50B+ coaching industry. Trends like corporate wellness programs and lifelong learning will amplify its B2B potential, evolving its influence from individual habits to enterprise leadership development. With its messaging innovation and coach certification scale, expect deeper ecosystem dominance, turning more goals into sustained realities.[1][4][5]
