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§ Private Profile · Denver, CO, USA
API integration platform offers pre-built SaaS connectors for real-time data synchronization for ISVs and enterprises.
Based in Denver, Colorado, Cloud Elements provides an API integration platform that functions as a connectivity layer for software applications to enable real-time data synchronization. The venture-backed software company offers a library of over 125 pre-built connectors that allow developers to link their systems to popular third-party applications without relying on manual point-to-point integrations. Prior to expanding its focus toward broader enterprise use cases, the organization raised approximately $22 million in total venture funding, including a $13 million Series B round in January 2017, and grew its total workforce to around 80 employees. Its integration services have been utilized by major independent software vendors and corporate enterprises, securing a customer base featuring recognizable entities such as SAP, IBM, American Express, and Silicon Valley Bank. Cloud Elements was originally founded in 2012 by Mark Geene.
Cloud Elements has raised $41.0M across 3 funding rounds.
Key people at Cloud Elements.
Cloud Elements has raised $41.0M in total across 3 funding rounds.
Cloud Elements has raised $41.0M across 3 funding rounds. Most recently, it raised $25.0M Series C in February 2019.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Feb 1, 2019 | $25M Series C | Josh Christensen | Company Capital, Highway 12 Ventures, Ignia Partners, Rally Ventures, Rumbo Ventures, Bruno DEL AMA, Access Ventures, American Express Ventures, Grotech Ventures, Harbert Growth Partners, Upslope Ventures | Announced |
| Jan 1, 2017 | $13M Series B | TOM Roberts | Highway 12 Ventures, Rally Ventures, Access Ventures, Grotech Ventures | Announced |
| Jun 1, 2014 | $3M Series A | JOE Zell, Jeff Hinck | Highway 12 Ventures, Rally Ventures, Galvanize Climate Solutions | Announced |
Key people at Cloud Elements.
Cloud Elements was a technology company that built a cloud API integration platform enabling developers to unify, manage, and aggregate thousands of APIs through uniform interfaces and common data models.[1][2][3] It served software providers, enterprises, and developers worldwide, solving the pain of point-to-point integrations by reducing complexity, cost, and maintenance for connecting SaaS apps like CRM, ERP, finance, and more.[1][3] The platform offered over 200 pre-built "Elements" for integrations and "Formulas" for workflows, driving productivity in digital ecosystems; it was acquired by UiPath in March 2021, enhancing API-based automation.[3][4]
Cloud Elements was founded in October 2012 by CEO Mark Geene, CTO Vineet Joshi, and VP of Product Development Atul Barve, headquartered in Denver, Colorado.[1][3] The idea emerged to harmonize inconsistent APIs, allowing faster innovation in cloud ecosystems amid rising SaaS adoption.[1][3] Early traction included a $3.1 million Series A in 2014 from Grotech Ventures, Icon Venture Partners, and Galvanize Ventures, followed by a $13 million Series B in 2017 led by Harbert Growth Partners, fueling 40% quarter-over-quarter revenue growth and expansion to over 100 employees.[3] Pivotal moments featured partnerships like SAP's 2018 use of its connectors, culminating in UiPath's acquisition to bolster enterprise automation.[3][4]
Cloud Elements rode the explosion of API-driven ecosystems and SaaS proliferation, where inconsistent APIs hindered enterprise integration.[1][3] Its timing aligned with the shift to microservices and digital transformation in the 2010s, enabling uniform access to disparate services like Salesforce and Quickbooks.[2][3] Market forces favoring it included rising demand for low-code integration and RPA, amplified by UiPath's acquisition to fuse API automation with UI bots for end-to-end processes.[4] It influenced the ecosystem by powering tools like SAP Cloud Platform Open Connectors and accelerating API monetization/maintenance standards.[3][5]
Post-2021 acquisition, Cloud Elements' technology is embedded in UiPath's platform, expanding native integrations for API/UI hybrid automation in enterprises.[4] Next steps likely involve deeper AI integration for agentic workflows and broader connector growth amid RPA market expansion. Trends like multi-cloud complexity and composable architectures will shape its trajectory, evolving UiPath's influence toward fully automated enterprises while maintaining Cloud Elements' legacy in simplifying API chaos.[4] This positions it as a foundational enabler in automation's next wave, tying back to its original mission of API harmony.
Cloud Elements has raised $41.0M in total across 3 funding rounds.
Cloud Elements's investors include Josh Christensen, Company Capital, Highway 12 Ventures, IGNIA Partners, Rally Ventures, Rumbo Ventures, Bruno Del Ama, Access Ventures, American Express Ventures, Grotech Ventures, Harbert Growth Partners, Upslope Ventures.
