Charm Security is a technology company.
Charm Security has raised $13.0M across 2 funding rounds.
Charm Security has raised $13.0M in total across 2 funding rounds.
Charm Security has raised $13.0M in total across 2 funding rounds.
Charm Security's investors include RSA Conference, QED Investors, Team8.
Charm Security is an AI-powered customer security platform that protects organizations and their customers from scams, social engineering, and human-centric fraud.[1][2][3] It builds tools like the Scam Intelligence Hub, which integrates real-time threat intelligence, behavioral psychology, and AI analysis to detect, disrupt, and resolve scams, while empowering fraud teams and end-customers with personalized awareness, transaction verification, and incident response.[1][3] Serving financial institutions, credit card issuers, payment processors, digital platforms, retailers, telecom, healthcare, insurance, and utilities, Charm solves the "human element" of fraud—where scammers exploit psychology amid rising gen-AI tactics—reducing losses, boosting trust, improving experiences, and ensuring regulatory compliance like APP fraud rules.[2][3][4] Emerging from stealth in March 2025 with $8M seed funding from Team8, the New York-based startup shows strong early momentum through rapid product acceleration and partnership expansion.[4][5]
Charm Security was founded in 2024 within Team8's venture creation fund by cybersecurity experts Roy Zur and Avichai Ben David.[4][5][7] Zur, co-founder and CEO, is a cyber intelligence expert and former senior officer in Israel’s elite Unit 8200, bringing deep threat analysis experience.[7] Ben David, the other co-founder, served as Data Science Lead at Transmit Security and Microsoft, specializing in AI-driven fraud detection for enterprises.[7] The idea emerged from the escalating scam landscape, where gen-AI enables sophisticated social engineering that outpaces traditional systems, prompting the duo to create real-time AI interventions blending psychology and intelligence.[4][5] A pivotal moment came in March 2025 when Charm exited stealth with $8M seed funding from Team8, enabling hires, product development, and market push amid regulatory pressures on banks.[4][5][6]
Charm stands out in fraud prevention by targeting human-centric threats through AI agents that "break the scam spell" at critical moments. Key strengths include:
Charm rides the gen-AI fueled scam surge, where fraudsters use advanced tools for social engineering, coinciding with heightened bank liability and regulations like APP fraud mandates.[4][5][7] Timing is ideal: post-2024 stealth, it addresses a threat landscape where traditional detection lags, fueled by market forces like rising fraud losses and compliance demands across finance and digital platforms.[2][6] By humanizing security—focusing on psychology and real-time customer empowerment—Charm influences the ecosystem, pushing "agentic AI" for proactive defense, enabling safer peer-to-peer commerce, and setting standards for trust in AI-era transactions.[1][3][8]
Charm is primed for scaling with its $8M war chest fueling hires, partnerships, and adoption in fraud-vulnerable sectors.[4][6] Next steps include product maturation for multi-channel interventions and global expansion amid gen-AI scam evolution. Trends like stricter regulations and AI arms races will amplify demand, potentially evolving Charm into a category leader that redefines customer security—turning vulnerability insights into ecosystem-wide resilience, much like its founders disrupted threats from Unit 8200 to enterprise fraud.[5][7]
Charm Security has raised $13.0M across 2 funding rounds. Most recently, it raised $5.0M Seed in February 2026.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Feb 10, 2026 | $5.0M Seed | RSA Conference | |
| Mar 1, 2025 | $8.0M Seed | QED Investors, Team8 |