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Cay Skin is a Miami, Florida-based skincare brand that develops and distributes vegan, cruelty-free, and reef-friendly sun protection products for the consumer beauty market. The company formulates daily SPF moisturizers, body sunscreens, and lip balms that are silicone-free, non-comedogenic, and designed to blend into all different skin tones. Operating primarily through a direct-to-consumer business model, the brand utilizes a custom digital storefront developed by Avex Designs on the Shopify e-commerce platform. The enterprise also maintains an active presence on consumer review platforms like Thingtesting to reach buyers seeking gentle skincare solutions. The organization currently operates its business with a team of under 25 employees and generates under $5 million in annual revenue. Cay Skin has raised under $5 million in total capital across 1 initial funding round since being founded by Winnie Harlow.
Cay Skin has raised $4.0M across 1 funding round.
Cay Skin has raised $4.0M in total across 1 funding round.
Cay Skin has raised $4.0M across 1 funding round. Most recently, it raised $4.0M Seed in March 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Mar 1, 2022 | $4M Seed | — | True Beauty Ventures | Announced |
Cay Skin has raised $4.0M in total across 1 funding round.
Cay Skin's investors include True Beauty Ventures.
Cay Skin is a skincare brand specializing in suncare and bodycare products that protect and nourish diverse skin tones with SPF, ultraviolet, and blue light protection.[1][2][4] Founded in 2022 by supermodel Winnie Harlow, it offers vegan, silicone-free, reef-friendly, and dermatologist-tested items like the Isle Glow Face Moisturizer SPF 45, lip balms, mineral sunscreens, body oils, and mists, targeting consumers seeking lightweight, daily-use protection without white cast or heaviness.[1][2][4] The company has raised $4.1M to $6.5M in seed funding, achieved exclusive Sephora availability, and garnered over 1,500 five-star reviews, signaling strong early growth in the beauty sector.[1][2][4]
Cay Skin was launched in 2022 in Miami, Florida, by Winnie Harlow, a Jamaican-Canadian supermodel, influencer, and advocate for inclusive beauty, co-founded with 100.co, an AI-powered consumer brand group.[1][2][3] Harlow's inspiration stemmed from her personal skin journey, aiming to create "skin-first" suncare honoring her heritage with island-inspired ingredients like aloe vera and seaweed extract.[1][2] A pivotal moment came with $6.5M in funding, making Harlow one of 100 Black female founders raising over $1M in venture capital, followed by an exclusive Sephora rollout in April 2022, which boosted early traction.[2]
Cay Skin rides the wave of inclusive beauty and clean skincare trends, amplified by eCommerce tech like Shopify Plus and AI-driven brand scaling via 100.co, positioning it amid digital-native beauty disruptors.[2][3] Timing aligns with post-pandemic demand for multifunctional SPF products amid rising skin health awareness, especially for diverse tones underserved by traditional suncare.[1][3] Market forces like Sephora partnerships and venture funding favor its growth, influencing the ecosystem by championing Black female-led innovation and no-compromise standards in a $100B+ beauty industry.[2]
Cay Skin's momentum—Sephora exclusivity, glowing reviews, and funding—positions it for expanded retail, product lines (e.g., more after-sun care), and global reach via its tech-savvy platform.[2][3][4] Trends like AI personalization in beauty and sustainable formulations will shape its path, potentially evolving Harlow's brand into a lifestyle powerhouse. As it scales from seed stage, expect deeper ecosystem impact through inclusive suncare standards, building on its "skin-first" foundation for sustained leadership.
