Carbon Blue

# High-Level Overview

CarbonBlue is a climate technology company that removes CO2 from water sources to enable industrial decarbonization.[1] Founded in 2022, the company develops proprietary Direct Water Capture technology that allows existing industries to become carbon-neutral or carbon-negative without rebuilding their infrastructure.[3] Rather than capturing CO2 directly from air, CarbonBlue targets water—which contains higher concentrations of CO2—making the removal process more efficient.[3] The company serves industrial sectors including lime production, desalination, and e-fuels, positioning itself at the intersection of climate rehabilitation and industrial optimization.

CarbonBlue's core mission centers on direct climate rehabilitation through carbon dioxide removal (CDR), the most impactful means of addressing the climate crisis.[1] The company aims to transform industrial infrastructure into carbon-negative or carbon-neutral assets while maintaining operational efficiency and profitability. This dual focus—environmental impact paired with economic viability—reflects the founders' conviction that industries and economies must inherently support the environment to secure a safe climatic future.[1]

Origin Story

CarbonBlue was founded in 2022 by Dr. Dan Deviri and Iddo Tsur, two scientists and engineers who recognized that industrial decarbonization required a fundamentally different approach.[1] The founding insight emerged from the realization that traditional carbon capture methods were insufficient; instead, the founders drew inspiration from a Google X project exploring Direct Ocean Carbon Capture, adapting that concept to remove CO2 from water sources more broadly.[3]

The company's early development centered on rigorous scientific validation. Deviri and Tsur built a team of engineers, scientists, and business developers and constructed their first pilot facility at Kibbutz Maagan Michael in Israel.[1] By the time of the search results, the company had thoroughly tested its two core reactors—a mineralization reactor and a regeneration reactor—in both laboratory and field settings, with plans to launch a full pilot operating at hundreds of tons per year by the end of 2025.[3]

Core Differentiators

• Water-based CO2 removal: CarbonBlue's proprietary technology removes CO2 from any water source without altering its chemistry, a scientific breakthrough that distinguishes it from traditional air-based carbon capture methods.[1][3]

• Industrial integration without infrastructure rebuild: Unlike competitors requiring new facilities, CarbonBlue's technology integrates with existing industrial operations, reducing capital barriers to adoption.[3]

• Dual-reactor architecture: The company's mineralization and regeneration reactors work in tandem to efficiently extract and process CO2, with both components field-tested and ready for scaling.[3]

• Multi-sector applicability: CarbonBlue's technology applies across diverse industries—sustainable lime production (EcoLime process), desalination, and e-fuels production—creating multiple revenue streams and market opportunities.[2]

• Community-embedded approach: The company prioritizes collaboration with local communities, indigenous knowledge systems, and industrial partners, building trust and practical deployment pathways.[1]

Role in the Broader Tech Landscape

CarbonBlue operates within the rapidly expanding direct air capture (DAC) and carbon removal sector, addressing a critical gap in climate solutions. While traditional carbon capture focuses on point-source emissions, CarbonBlue's water-based approach taps into a higher-concentration CO2 reservoir, offering superior thermodynamic efficiency. This positions the company at the forefront of nature-inspired climate technology, where biological and chemical processes are leveraged to reverse atmospheric damage rather than merely prevent future emissions.

The timing is strategically advantageous. Industrial decarbonization has become a regulatory and investor priority, with companies facing mounting pressure to achieve net-zero targets. CarbonBlue's ability to retrofit existing infrastructure—particularly in energy-intensive sectors like lime production and desalination—addresses a real market need. The company's focus on Israel, where water scarcity and industrial CO2 users converge, demonstrates geographic arbitrage: solving a local problem with global scalability potential.

Quick Take & Future Outlook

CarbonBlue is positioned to become a critical infrastructure player in the emerging carbon economy. The company's five-year vision—integrating its technology with public and industrial infrastructure globally to make a meaningful contribution to climate emissions—reflects ambition grounded in near-term execution milestones.[3] Success hinges on three factors: scaling the pilot to commercial viability, securing industrial partnerships willing to adopt the technology, and raising capital to fund global deployment.

The broader trend favoring CarbonBlue is the shift from carbon avoidance to carbon removal. As atmospheric CO2 concentrations remain stubbornly high despite emissions reductions, the market for CDR solutions will only intensify. CarbonBlue's water-based approach, combined with its industrial integration model, offers a pragmatic pathway to scale—one that doesn't require waiting for regulatory mandates or betting entirely on technological breakthroughs. If the company executes on its pilot and demonstrates cost-competitive removal at scale, it could reshape how industrial sectors approach decarbonization, transforming a climate liability into a competitive advantage.