Caavo (now operating its primary product as JubileeTV) is a technology company that builds a TV‑based communication and remote‑caregiving platform that transforms any television into a two‑way communication, wellness‑check and staff‑workflow hub primarily for senior living communities and older adults.[2][4]
High‑Level Overview
- Caavo’s mission is to *unite entertainment for people and unite people through entertainment* by simplifying TV and using it as a familiar surface for connection and care.[4][2]- The company’s product philosophy centers on using the TV as the primary interface for non‑technical users (especially seniors), combining universal device control, video calling, automated wellness checks and facility workflow tools into one platform.[2][3]- Key sectors: senior living / assisted‑living operations and consumer home entertainment (originally), with an emphasis today on senior care technology for operators and families.[2][5]- Impact on the startup / care ecosystem: Caavo’s approach replaces fragmented, hard‑to‑adopt point solutions by leveraging an existing, highly adopted device (the TV) to increase engagement, automate compliance documentation and reduce staff burden in senior communities.[3][5]
Origin Story
- Caavo was founded in 2015 and launched its first hardware product, the Caavo Control Center HDMI hub and smart remote, in 2017–2018 after Series A/B financing rounds that enabled product development and market entry.[2][4]- Founders and early team: the company was founded by Andrew Einaudi, Ashish Aggarwal, Vinod Gopinath and the late Blake Krikorian, and built a technology portfolio protected by many patents.[4]- How the idea emerged: Caavo began as a consumer‑facing effort to simplify fragmented home entertainment—offering universal control and unified search across devices—and later pivoted to prioritize telecare and senior living workflows when customers and use cases showed strong product/market fit in that sector.[6][2][5]- Early traction / pivotal moments: the Control Center hub and smart remote received press coverage and product awards (for example, Time listed the product among notable gadgets), and subsequent commercial focus shifted toward JubileeTV / Caavo for Senior Living with features like TrueReach™ remote screen overlay and automated care checks that improved resident response rates.[2][6][3]
Core Differentiators
- Product differentiators: TV‑first design that can *turn on the resident’s TV and overlay messages or care prompts* (TrueReach™), integrated video calling, reminders, announcements and community broadcasting—features tailored to non‑technical older users and operators.[5][3]- Developer / operator experience: remote‑remote troubleshooting and centralized workflow tools (311 for non‑emergency assistance requests) that route and document resident requests to departments and reduce staff interruptions.[5][3]- Usability & engagement: using a familiar device (television) yields high engagement—Caavo reports very high acknowledgment rates for on‑screen care checks—and reduces the training burden associated with new devices for seniors.[3]- Speed/pricing/ease: historically Caavo offered a hardware HDMI hub and universal remote for consumers; current offerings emphasize managed software and service deployments for communities that integrate with existing TVs and infrastructure to lower onboarding friction.[2][6]
Role in the Broader Tech Landscape
- Trend alignment: Caavo rides multiple trends—aging‑population telecare, ambient/TV‑based computing, and the shift toward software layers that unify fragmented device ecosystems—positioning the TV as an IoT/UX surface for care and communication.[2][5]- Timing: the combination of increasing senior care demand, higher expectations for remote family connection, and operator pressure to improve efficiency makes a TV‑based care layer particularly timely.[3][5]- Market forces in its favor: operator needs for regulatory documentation, labor efficiency, resident engagement metrics, and the low marginal cost of using existing TVs all support adoption in senior living.[3][5]- Influence on ecosystem: by treating TV hardware as a platform for care workflows and communications, Caavo encourages other care‑tech vendors and operators to reconsider how familiar consumer devices can be repurposed for clinical and operational use.[2][5]
Quick Take & Future Outlook
- Near term: expect continued productization of JubileeTV / Caavo for Senior Living features—deeper integrations with facility systems, analytics for compliance and engagement, and expanded remote management and content capabilities for communities.[5][3]- Trends that will shape them: rising demand for resident engagement tools, increased regulatory scrutiny around documentation in care settings, and broader adoption of telehealth and digital caregiving will favor platforms that are easy to deploy and that demonstrably reduce staff load.[3][5]- How their influence may evolve: if Caavo scales across larger operators and demonstrates measurable ROI (occupancy, staff efficiency, satisfaction), the company’s TV‑first model could become a standard channel for communications and low‑friction telecare in senior living, while also informing consumer‑home approaches to connected family care.[5][4]
Quick take: Caavo began as a consumer universal‑control startup and has strategically evolved into a specialized provider of TV‑based communication and caregiving tools for senior living—leveraging a familiar device to boost engagement and operational efficiency, and positioned to grow as care operators seek scalable, low‑friction digital solutions.[2][6][5]
