bookingkit is a technology company.
bookingkit is Europe's leading booking, marketing & administration suite designed to simplify operations and increase sales for tours and attractions.
bookingkit has raised $6.0M across 1 funding round.
bookingkit has raised $6.0M in total across 1 funding round.
bookingkit has raised $6.0M in total across 1 funding round.
bookingkit's investors include FX Ventures, Philipp Frenkel, Rolf Schrömgens, Tim Ringel.
bookingkit is a Berlin-based technology company that provides an all-in-one booking software platform for tour and activity providers in the leisure and tourism industry[1][2][5][6]. It enables operators of attractions, experiences, and events—such as tours, museums, water sports, and escape games—to manage bookings, real-time availability, marketing, payments, and administration from a centralized dashboard, integrating with channels like TripAdvisor and GetYourGuide[1][2][6][7]. Serving over 6,000 clients across Europe with tools available in 11 languages, bookingkit digitizes fragmented operations, connects providers to 360 million potential customers, and supports online travel agencies with real-time inventory access, driving growth in the third-largest segment of travel and tourism where only one-fifth of operators have professional reservation tech[2][3][5].
The platform solves key pain points like manual booking processes and channel fragmentation by offering automation for sales, vouchers, analytics, and multi-channel distribution, with pricing starting at €49 per month and mobile apps for iOS and Android[3][5][7]. Its growth momentum includes rapid expansion to 70-80+ employees, hundreds of new customers during the pandemic via digitalization partnerships, and recognition as a top SME employer in Berlin, positioning it as Europe's market leader in this niche[2][3][4][5].
bookingkit was founded in 2014 in Berlin, Germany, by Christoph Kruse and Lukas C.C. Hempel, who identified the need to digitize booking for leisure activities like canoe trips, wine tastings, and yoga courses, making them as seamless as e-commerce purchases[2][3][5]. The idea emerged from frustration with cumbersome processes in the tourism sector; after months of development, they launched just six months after inception in December 2014, aiming to connect providers and customers in a few clicks despite initial skepticism about the industry's digital potential[3].
Early traction came from flexible website integrations and a focus on automation, leading to rapid scaling: by 2020, it had 6,000 customers and 70 employees, with 2019 as a strong growth year before pivoting during the pandemic to attract hundreds of new clients through digitalization support[3][5]. Pivotal moments include launching "bookingkit Reach" to streamline intermediary bookings by 90%, enhancing resilience and expansion across Europe[3].
bookingkit stands out in the tours-and-activities software market through these key strengths:
bookingkit rides the digitization wave in travel and tourism, the third-largest industry segment with over 1 million global operators but only 20% professionally equipped for online reservations, accelerated by post-pandemic recovery and demand for seamless experiences[3][5]. Timing is ideal amid rising online bookings and marketplace integrations, with market forces like e-commerce normalization and real-time inventory needs favoring its two-way infrastructure that links fragmented providers to OTAs[2][5].
It influences the ecosystem by standardizing tech for attractions, enabling operators to rediscover passion through easy operations/marketing, and expanding digitized leisure inventory across Europe, fostering growth in a sector poised for evolution with automation and AI-driven personalization[4][5].
bookingkit is primed for continued dominance as Europe's leading booking platform, with potential to exceed 10,000 clients by scaling "Reach" and AI-enhanced analytics amid booming experiential travel[3][5]. Trends like mobile-first bookings, sustainable tourism integrations, and global OTA expansions will shape its path, evolving its influence from regional leader to pan-European infrastructure player. This positions it to capture more of the under-digitized market, sustaining momentum from its founder-driven mission to make attractions "easy & fun."
bookingkit has raised $6.0M across 1 funding round. Most recently, it raised $6.0M Series D in September 2020.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Sep 1, 2020 | $6.0M Series D | FX Ventures, Philipp Frenkel, Rolf Schrömgens, Tim Ringel |