Bold Commerce is a technology company.
Bold Commerce provides a suite of Shopify apps designed to maximize revenue potential for e-commerce merchants, helping them grow their online stores effectively.
Bold Commerce has raised $28.0M across 1 funding round.
Bold Commerce has raised $28.0M in total across 1 funding round.
Bold Commerce is a Winnipeg-based e-commerce software company founded in 2012 that builds a suite of apps and tools to optimize checkout experiences, subscriptions, upsells, and pricing for platforms like Shopify and Magento.[1][2][3][4] It serves omnichannel retailers (e.g., Vera Bradley, Harry Rosen, Staples Canada) and DTC brands (e.g., Pepsi, Mars), solving platform limitations in checkout conversion, revenue maximization, and anywhere commerce through its headless Checkout Experience Suite and apps like Bold Subscriptions, Bold Upsell, and Bold Custom Pricing.[1][2][6] With 201-300 employees, $48.3 million in annual revenue, and $43.6 million in funding, Bold demonstrates strong growth momentum, powering over 760,000 merchants worldwide and recently launching biometric checkout innovations.[1][2][4][5]
Bold Commerce started in 2012 in Winnipeg, Manitoba, as a simple app developer focused on extending e-commerce platform capabilities to help brands grow and deliver superior service.[1][3][4] As e-commerce accelerated and shopper expectations evolved, the company pivoted to address checkout bottlenecks, evolving into a provider of high-converting, customizable headless checkout solutions with built-in subscriptions and pricing.[1] Key early traction came from Shopify integrations, where it now leads with over a decade of expertise, and expansions like Bold Booster for Magento; pivotal moments include raising $43.6 million in funding (with a $27 million round) and serving major brands amid rising DTC demands.[1][2][4]
Bold Commerce rides the e-commerce checkout optimization trend, where accelerating online shopping demands frictionless, personalized experiences amid rising cart abandonment (often 70%+ industry-wide).[1][3] Timing aligns with post-pandemic DTC booms, Shopify/Magento dominance, and headless commerce shifts enabling omnichannel scalability.[2][3] Market forces like AI upsells, subscription models (projected $1.5T by 2025), biometric payments, and PayPal/Venmo integrations favor Bold, positioning it against competitors like Bolt and Simpler by emphasizing platform-native, revenue-focused tools.[3] It influences the ecosystem by empowering 760,000+ merchants, fostering Shopify's app economy, and driving conversions for brands in a $6T+ global e-commerce market.[2][6]
Bold Commerce is poised for continued expansion by deepening AI/biometric integrations, targeting enterprise DTC growth, and potentially acquiring complementary tools amid e-commerce's shift to subscriptions (its core strength).[1][2][4] Trends like headless architectures, one-click payments, and Gen Z/Millennial preferences for seamless mobile checkouts will propel it, especially with Shopify's ecosystem momentum and open-source plays.[2][3][6] Its influence may evolve from app specialist to full commerce platform contender, unlocking more revenue for merchants as competition intensifies—cementing its role in turning browsers into loyal buyers.[1][2]
Bold Commerce has raised $28.0M in total across 1 funding round.
Bold Commerce's investors include Defined, Grotech Ventures, OMERS Ventures, StartEd | EdTech Week.
Bold Commerce has raised $28.0M across 1 funding round. Most recently, it raised $28.0M Series B in January 2021.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jan 1, 2021 | $28.0M Series B | Defined, Grotech Ventures, OMERS Ventures, StartEd | EdTech Week |