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§ Private Profile · Loveland, CO, USA
Gluten-free, vegan, non-GMO oat snacks, including fresh-baked oatmeal bars and oat bites, for health-conscious consumers.
Bobo’s Oat Bars is a Loveland, Colorado-based food manufacturer that produces a variety of gluten-free, vegan, and non-GMO oat snacks, including oatmeal bars, oat bites, protein bars, stuffed pastries, and PB&J varieties. The company distributes its fresh-baked products nationwide through direct sales to natural and conventional grocery stores, as well as coffee shops, targeting health-conscious consumers. On March 5, 2025, the organization officially renamed its popular oat bar product lineup to Oatmeal Bars. The enterprise operates with approximately 200 employees, including a team of 160 bakers, and has secured a total of $17 million in venture funding across multiple rounds, including a $5.5 million Series B tranche. Bobo’s Oat Bars was founded in 2003 by Beryl Stafford, who commercialized a homemade recipe originally created in a Boulder kitchen by her daughter, Bobo.
Bobo’s Oat Bars has raised $14.0M across 2 funding rounds.
Bobo’s Oat Bars has raised $14.0M in total across 2 funding rounds.
Bobo’s Oat Bars has raised $14.0M in total across 2 funding rounds.
Bobo’s Oat Bars's investors include Boulder Food Group (BFG), Boulder Investment Group Reprise, Range Light.
Bobo’s Oat Bars has raised $14.0M across 2 funding rounds. Most recently, it raised $6.0M Series B in July 2019.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jul 1, 2019 | $6M Series B | Boulder Food Group (bfg) | — | Announced |
| Mar 6, 2017 | $8M Series A | Boulder Investment Group Reprise | Range Light | Announced |
Bobo’s Oat Bars is not a technology company but a food company specializing in wholesome oat-based snacks. Founded in 2003 in Boulder, Colorado, Bobo’s produces gluten-free, vegan, and non-GMO oat bars, bites, and pastries aimed at health-conscious consumers seeking nutritious, convenient snacks. Their products serve a broad audience including busy parents and health-focused individuals, solving the problem of finding tasty, wholesome snack options made from simple, responsibly sourced ingredients[1][2][4].
The company originated when Beryl Stafford and her daughter "Bobo" baked oat bars in their kitchen, which quickly became popular locally. This mother-daughter tradition and commitment to small-batch baking with a consistent recipe have been central to their brand identity and growth. Over time, Bobo’s expanded its product line to include various oat-based snacks like nut-butter filled bars and toaster pastries, maintaining a focus on quality and community values[2][3].
Bobo’s rides the growing consumer trend toward healthier, plant-based, and convenient snack options. The timing aligns with increasing demand for clean-label, allergen-friendly foods that fit active lifestyles. Market forces such as rising awareness of dietary restrictions and sustainability concerns favor Bobo’s product philosophy. By maintaining authentic, small-batch production and community engagement, Bobo’s influences the natural foods sector by demonstrating that wholesome snacks can scale while preserving quality and values[2][4].
Looking ahead, Bobo’s is positioned to continue expanding its product portfolio and retail presence, capitalizing on trends like plant-based eating and sustainable packaging. Innovations such as their new PB&J oat crust products suggest ongoing product development to meet evolving consumer tastes. Their commitment to social and environmental responsibility will likely deepen their brand loyalty and market differentiation. As consumers increasingly seek transparency and health benefits in snacks, Bobo’s influence as a wholesome, family-rooted brand is expected to grow[1][2][4].