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§ Private Profile · Overland Park, KS, USA
Online platform providing education, tools, and products for stylists & nail artists, focused on styling & nail art.
The BLOOOM is an online educational platform and e-commerce provider for stylists and nail artists based in Hoofddorp, Netherlands. The company operates a digital community where creative professionals can share industry knowledge, discuss their profession, and access self-paced professional development tools. Through its dedicated educational arm, known as The BLOOOM ACADEMY, the organization delivers specialized masterclasses and instructional content tailored specifically to the styling sector. Alongside its instructional services, the enterprise manages a webshop that supplies innovative nail products and styling equipment directly to its specialized user base. While specific financial metrics regarding venture funding, corporate valuation, or total active user count remain undisclosed, the digital platform primarily serves independent stylists and creative professionals. The BLOOOM was established by founder Dewi Boetius, who is also known professionally within the European beauty industry as Korocici.
blooom has raised $13.2M across 2 funding rounds.
blooom has raised $13.2M in total across 2 funding rounds.
blooom has raised $13.2M in total across 2 funding rounds.
blooom's investors include Commerce Ventures, QED, Allianz Life Ventures, Industry Ventures, KCRise Fund, Nationwide Ventures, TTV Capital, UMB Financial Corporation, QED Investors, Alumni Ventures, Baird Capital, Hyde Park Venture Partners.
blooom has raised $13.2M across 2 funding rounds. Most recently, it raised $9.2M Series B in February 2017.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Feb 6, 2017 | $9.2M Series B | Commerce Ventures, QED | Allianz Life Ventures, Industry Ventures, KCRise Fund, Nationwide Ventures, TTV Capital, UMB Financial Corporation | Announced |
| Oct 1, 2015 | $4M Series A | QED Investors | Alumni Ventures, Baird Capital, Hyde Park Venture Partners, Jump Capital, Seven Seven SIX, Y Combinator, Commerce Ventures, DST Systems, UMB Financial Corporation | Announced |
blooom was a Kansas City–area fintech startup that built a digital, do-it‑for‑you robo‑advice service focused on managing retirement accounts (401(k), 403(b), IRAs and similar plans) for everyday workers; it grew its assets under management into the billions before being acquired and integrated into Morgan Stanley’s retirement business, after which the standalone service was wound down.[1][3]
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