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Key people at Big Think.
Big Think, based in New York City, is a multimedia educational platform that produces expert-driven videos, articles, and podcasts focused on science, philosophy, and business. The company generates revenue through digital advertising, brand sponsorships, and a subscription-based corporate learning platform called Big Think+, which features video lessons from over 1,000 recognized subject-matter experts. The digital media publisher reaches several million monthly website visitors and maintains an audience of more than 6.5 million subscribers on its primary YouTube channel. Acquired by Freethink Media in 2020, the organization has established strategic partnerships with global enterprise clients including Shell and Microsoft. Its content library frequently highlights interviews and educational materials from prominent scientific and cultural figures such as Michio Kaku and Bill Nye. Big Think was founded in 2007 by Victoria Montgomery Brown and Peter Hopkins.
Key people at Big Think.
Big Think is a digital media and corporate learning platform that delivers actionable video insights, interviews, and lessons from top experts in fields like science, business, innovation, and personal development to help individuals and organizations "get smarter faster."[2][3][5][6] Founded in 2007, it serves a global audience of millions, including professionals, businesses (via Big Think+ for professional development), and educational institutions, by solving the problem of information overload with curated, unbiased content from thought leaders like Neil deGrasse Tyson, Elon Musk, and Richard Branson.[3][5][6] It reaches 3.4 million monthly site users, 6 million social followers, and generates millions of video views, monetizing through advertising, subscriptions, and enterprise solutions while maintaining independence.[3][5]
Note: Search results distinguish Big Think (media platform) from Big Think Capital (a separate small business funding firm); this analysis focuses on Big Think as the primary match for the query, given its prominence in tech/media ecosystems.[1][2]
Big Think was co-founded in 2007 by a team passionate about distilling complex ideas into accessible knowledge, starting from "a vision scrawled in notes on lined paper."[5][6] The founders aimed to counter a noisy world by unifying inquisitive minds with content from the world's top thinkers—entrepreneurs, scientists, artists, and leaders—building the largest archive of such lessons.[2][3] Early traction came from high-profile contributors and rapid audience growth; over 12+ years, it has reached over 1 billion people, evolving from a free content site to include Big Think+ (e-learning for businesses) and partnerships with 150+ companies like Tesla and Google, plus 200+ institutions like Harvard and MIT.[3][5] Pivotal moments include expanding to video platforms (9M monthly Facebook views, 4M YouTube) and addressing sustainability challenges like ad revenue in digital media.[3][5]
Big Think rides the wave of lifelong learning and corporate upskilling amid AI-driven disruption and remote work trends, where professionals seek concise, expert-driven knowledge to adapt quickly.[2][3][6] Timing is ideal in a post-pandemic era of digital transformation, with market forces like declining attention spans and ad challenges favoring platforms that cut through noise with trusted, high-signal content.[5] It influences the ecosystem by partnering with tech giants (Tesla, Google) and universities (Stanford, MIT), amplifying innovative ideas and fostering a culture of continuous growth—essentially democratizing elite expertise for broader impact.[3]
Big Think is poised to expand Big Think+ amid rising demand for AI-era skills training, potentially deepening enterprise integrations and global partnerships while innovating ad models (e.g., more subscriptions).[3][5] Trends like personalized learning via AI curation and video-first content will shape its path, evolving its influence from individual enlightenment to key player in corporate transformation. As digital media consolidates, its expert archive positions it to lead "bigger, bolder thinking," tying back to its core mission of empowering transformation in a complex world.[2][5]
