Awarepoint is a technology company.
CenTrak provides real-time location tracking systems for healthcare, enhancing patient safety, improving operational efficiency, and streamlining workflows.
Awarepoint has raised $73.0M across 5 funding rounds.
Awarepoint has raised $73.0M in total across 5 funding rounds.
Awarepoint has raised $73.0M in total across 5 funding rounds.
Awarepoint's investors include Base Ventures, Battery Ventures, B Capital Group, H.I.G. Capital, Insight Partners, Msd Capital, Indranil Guha, Sapphire Ventures, Venrock.
Awarepoint was a San Diego-based technology company founded in 2002 that developed cloud-based Real-Time Location Systems (RTLS) for healthcare facilities, integrating software, RFID tags, sensors, and managed services to track assets, equipment, staff, and patient flow.[1][2][3] It served acute care hospitals and clinics, solving operational challenges like asset management, workflow automation, capacity planning, regulatory compliance, and improving patient/staff satisfaction through real-time visibility and analytics tools such as Searchpoint™ and Infopoint™.[1][2][3] The company raised $100.86M from investors including Kleiner Perkins Caufield & Byers and New Leaf Venture Partners, powering large-scale deployments before facing shutdown in 2015 and an asset sale to CenTrak in 2018.[1][5][6]
Awarepoint was established in 2002 by founders who identified the potential of active RFID technologies for healthcare needs, initially focusing on asset tracking for equipment and people.[2][3] Key figures included CTO Matt Perkins, a wireless technology innovator responsible for system design and engineering, and board director Tom McDonnell from Jafco Ventures, bringing venture capital expertise to scale the company.[3] Early traction came from healthcare asset management, leading to expansion in 2007 into broader RTLS applications for workflow optimization; by then, it had become a leader in hospital RTLS, deploying in hundreds of North American facilities with hundreds of thousands of IoT sensors.[2][4][5]
Awarepoint rode the early 2000s wave of IoT and RFID adoption in healthcare, capitalizing on rising demands for operational efficiency amid complex hospital workflows and regulatory pressures.[2][4] Its timing aligned with hospitals seeking RTLS to cut costs, boost productivity, and enhance patient safety—trends amplified by post-2000s tech investments in medtech tracking.[1][6] Market forces like increasing asset tracking needs and hygiene compliance favored its solutions, influencing the ecosystem by setting standards for integrated RTLS; its assets later bolstered CenTrak's multi-tech platform (adding BLE to Wi-Fi, UHF RFID, ultrasound), standardizing location services across hundreds of facilities.[5]
Awarepoint's legacy endures through CenTrak's integration of its BLE and RTLS tech, enabling advanced hybrid sensing for evolving healthcare IoT demands like AI-driven workflows and sub-room accuracy.[5] Trends such as expanding enterprise IoT, post-pandemic efficiency pushes, and multi-modal tracking will shape its inherited influence, potentially amplifying CenTrak's dominance in a market growing toward unified platforms. As a pioneer, Awarepoint exemplified how targeted RTLS innovations can transform hospital operations, paving the way for next-gen providers to build on its rapid-impact foundation.[1][5]
Awarepoint has raised $73.0M across 5 funding rounds. Most recently, it raised $14.0M Venture Round in June 2012.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jun 1, 2012 | $14.0M Venture Round | Base Ventures, Battery Ventures, B Capital Group, H.I.G. Capital, Insight Partners, Msd Capital, Indranil Guha, Sapphire Ventures, Venrock | |
| Aug 1, 2011 | $27.0M Series F | Base Ventures, Battery Ventures, B Capital Group, H.I.G. Capital, Insight Partners, Msd Capital, Indranil Guha, Sapphire Ventures, Venrock | |
| Dec 1, 2010 | $9.0M Venture Round | Base Ventures, Battery Ventures, B Capital Group, H.I.G. Capital, Insight Partners, Msd Capital, Indranil Guha, Sapphire Ventures, Venrock | |
| Feb 1, 2010 | $10.0M Series E | Base Ventures, Battery Ventures, B Capital Group, H.I.G. Capital, Insight Partners, Msd Capital, Indranil Guha, Sapphire Ventures, Venrock | |
| Dec 1, 2008 | $13.0M Series D | Base Ventures, Battery Ventures, B Capital Group, H.I.G. Capital, Insight Partners, Msd Capital, Indranil Guha, Sapphire Ventures, Venrock |