Loading organizations...
Key people at Amplify Trading.
Amplify Trading is a London-based company that provides simulation-based financial market training and assessment technology for the global financial services industry. The firm develops practical market scenarios to train professionals in sales, trading, and asset management, offering a Level 5 diploma accredited by the London Institute of Banking & Finance. Operating with a team of 23 employees and reporting £1.33 million in total corporate assets, the business generates revenue through candidate screening B2B contracts and specialized educational courses. The proprietary software platform has trained over 100,000 students across more than 100 partner universities globally. Additionally, the enterprise integrates its screening simulations directly into the early-career recruitment processes of major corporate clients, including Morgan Stanley, UBS, and Bank of America. Amplify Trading was originally founded in 2009 by co-founders Will de Lucy and Piers Curran.
Key people at Amplify Trading.
Amplify Trading is a company specializing in practical financial market training, founded in 2009. It offers innovative, simulation-based programs designed to bridge the gap between financial theory and real-world trading practice. Its flagship Level 5 diploma in Trading & Financial Market Analysis, accredited by the London Institute of Banking & Finance, equips participants with skills relevant to sales and trading, asset management, and hedge fund trading. The company serves aspiring traders, university students, and professionals seeking hands-on experience in financial markets, helping them gain a competitive edge in the finance industry. Amplify Trading’s programs combine market simulations with career development support, including CV services and interview preparation, targeting a global audience with operations in London, New York, and Shanghai[1][2].
Amplify Trading was founded in 2009 by Will de Lucy, a former trader at GHCO with five years of industry experience. The company emerged from the recognition that traditional university education did not adequately prepare students for the practical demands of financial trading roles. Amplify’s founder sought to create a training environment that mimicked real trading floors through simulations, providing early traction by partnering with major financial institutions and educational bodies. This approach earned Amplify prestigious awards such as the CFA Institute global award for Innovation in Financial Education and first prize for higher or professional education by EducationInvestor[1][2].
Amplify Trading rides the trend of experiential learning and digital simulation in finance education, addressing the growing demand for practical skills in an increasingly complex and competitive financial market. The timing is critical as financial firms seek candidates who can hit the ground running, reducing costly on-the-job training. Amplify’s approach leverages technology to democratize access to high-quality training, supporting diversity and inclusion initiatives by providing realistic exposure to finance roles for a wider range of candidates. Their influence extends to reshaping how financial institutions recruit and train talent, contributing to a more skilled and prepared workforce in the global financial ecosystem[2][6][7].
Amplify Trading is well-positioned to expand its impact by continuing to innovate in simulation technology and broadening access to its programs globally. Trends such as increased digitization of financial services, demand for diverse talent pipelines, and the need for practical skills in finance will shape its trajectory. The company may deepen partnerships with financial firms and universities, potentially integrating more advanced technologies like AI-driven analytics into its simulations. Amplify’s ongoing mission to bridge theory and practice ensures it remains a key player in transforming finance education and recruitment, helping future traders and finance professionals succeed in a dynamic market environment[1][2][6].
