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§ Private Profile · 1900 Embarcadero Rd, Ste 109, Palo Alto, CA 94303
Virtual reality entertainment company developing a platform to produce and distribute immersive VR concerts for music fans on VR headsets.
Based in Los Angeles, California, AmazeVR develops a virtual reality platform that produces and distributes immersive VR concerts using proprietary 3D cameras and computer-generated visual effects. The global enterprise operates with approximately 41 employees across its Hollywood headquarters and a secondary office in Seoul, generating an estimated $8.4 million in annual revenue. Backed by institutional investors like Murex Partners and Partners Investment, AmazeVR has secured $60.3 million in total venture funding to develop artist-focused immersive experiences. The platform distributes interactive musical performances directly to consumers through major spatial computing headsets like the Meta Quest and Apple Vision Pro. Founded in 2015 by former Kakao executives Steve Lee, Jeremy Nam, JB Lee, and Steven Koo, the company features exclusive virtual reality content created alongside prominent recording artists such as Megan Thee Stallion, Zara Larsson, and T-Pain.
AmazeVR has raised $54.0M across 5 funding rounds.
AmazeVR has raised $54.0M in total across 5 funding rounds.
AMAZE (formerly AmazeVR) is a virtual reality concert production company that creates immersive VR concerts, blending live-action 8K+ stereoscopic footage of artists with surreal CGI environments built in Unreal Engine.[1][2][4][6] It serves music fans worldwide by offering front-row-like experiences via home VR headsets (Meta Quest, Apple Vision Pro), theatrical screenings with haptic seats, and touring buses, solving barriers like geography, cost, and scheduling while enabling artists to monetize broader audiences.[1][2][4][5][6] The company has raised over $50M across rounds, including $9.5M Series A (2019), $15M (2020), and $17M Series B (2022), fueling growth from a 360-video service to a full-service VR platform with partnerships like Roc Nation, SM Entertainment, and global exhibitors.[2][3][4][7]
Founded in July 2015 by former executives and co-founders of Kakao—a $60B South Korean mobile platform—AMAZE started in Silicon Valley with a vision to distribute "offline experiences" via VR, initially focusing on a 360-video subscription service for VR headsets.[2][4][5][7] The team, drawing from music, entertainment, tech, gaming, and production backgrounds, pivoted to exclusive VR concerts after early traction, securing $9.5M Series A in 2019.[2][3][7] Pivotal moments included building an Unreal Engine foundation with Roc Nation in 2020 (unlocking $15M more funding), launching the first live VR tour with Megan Thee Stallion in 2021, and forming Studio A JV with SM Entertainment in 2022 for K-pop (bolstered by $17M Series B).[2][4][6][7] Headquartered in Los Angeles with a Seoul office, it rebranded to AMAZE to emphasize its platform ambitions.[4][6]
AMAZE rides the surge in spatial computing and mixed reality, capitalizing on VR headset adoption (e.g., Quest, Vision Pro) and post-pandemic demand for safe, accessible live events.[1][4][7] Timing aligns with maturing XR hardware, AI enhancements for production, and music's digital shift—democratizing concerts amid rising ticket prices and global fanbases, especially K-pop's borderless appeal.[5][6][7] It influences the ecosystem by raising VR content standards, partnering with labels/exhibitors/telecoms, and blending music/entertainment/tech, potentially accelerating VR as a mainstream distribution channel like streaming did for audio.[1][2][5]
AMAZE is poised to expand its VR concert library across genres, leveraging Studio A for K-pop dominance and new artist lineups for 2024+ adoption.[6][7] Trends like advanced XR devices, AI VFX, and metaverse integration will amplify its "anytime, anywhere" model, evolving it from producer to dominant platform.[4][5][6] As VR matures, expect deeper theatrical/online hybrids and global tours, solidifying its role in bridging artists and fans—transforming music's future from physical limits to immersive reality.[1][2]
AmazeVR has raised $54.0M in total across 5 funding rounds.
AmazeVR's investors include Mirae Asset Capital, LG Technology Ventures, Alexander Gerko, H.S. (Ho-Sung) Kang, CJ Investment, GS Futures, Krafton, Mirae Asset Venture Investment, Smilegate Investment, Murex Partners, Partners Investment, ABC Partners.
AmazeVR has raised $54.0M across 5 funding rounds. Most recently, it raised $20.0M Series B in September 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Sep 1, 2022 | $20M Series B | Mirae Asset Capital | LG Technology Ventures, Alexander Gerko, H.s. (HO Sung) Kang, CJ Investment, GS Futures, Krafton, Mirae Asset Venture Investment, Smilegate Investment | Announced |
| Jan 11, 2022 | $15M Venture Round | Murex Partners, Partners Investment | ABC Partners, Base Investment, Dunamu & Partners, Everrich Group, GS Futures, Mirae Asset Capital, Mirae Asset Venture Investment, Quantum Ventures Korea, Smilegate Investment, Timewise Investment, WE Ventures | Announced |
| Apr 9, 2021 | $9.5M Venture Round | Murex Partners | Bass Investment, Dunamu & Partners, Mirae Asset Capital, Mirae Asset Venture Investment, Partners Investment, Dohan KIM, WE Ventures | Announced |
| Jan 27, 2020 | $2.5M Series A Plus | — | Partners Investment, YG Investment | Announced |
| May 1, 2019 | $7M Series A | Mirae Asset | LG Technology Ventures, Alexander Gerko, Smilegate Investment, Timewise Investment | Announced |