# Altan Insights: Alternative Asset Intelligence Platform
High-Level Overview
Altan Insights is a fintech platform that provides data, analytics, and research tools for alternative asset investing.[1] Founded in March 2020, the company addresses a critical gap in the alternative assets market by offering investors a consolidated view of their portfolios across fractional alternative asset marketplaces—similar to how traditional stock investing platforms work.[1] Rather than manually consolidating disparate reporting from individual marketplaces, investors can now access institutional-grade research, portfolio tracking, and market performance analytics through a single dashboard.[1]
The platform serves retail and institutional investors seeking to navigate the growing landscape of securitized collectibles, art, sports memorabilia, and other alternative assets. By aggregating data from multiple marketplaces and providing independent research, Altan Insights empowers more informed investment decisions in a historically fragmented market.[1][2]
Origin Story
CEO Russell Lieberman founded Altan Insights in March 2020 after identifying a glaring market gap.[1] His background in fintech—including experience at Bloomberg and Reuters—shaped his vision to create a "modern Bloomberg terminal experience for the alternative asset space."[2] Initially, the company fostered a community for alternative asset investors to learn from one another. As securitized collectibles and art marketplaces proliferated, Lieberman recognized that no independent source of analytics, tools, and research existed to guide investment strategies across these platforms.[1]
The company achieved early traction by launching its investor-facing application in May 2022, which marked the first major product milestone.[1] By that time, the team had grown to include Brett Sanderson (CMO), a tech consultant, and a full-time developer.[2] In May 2022, Altan Insights raised a $4 million seed round led by Slow Ventures, with participation from Courtside VC, Operator Partners, and new investors including Alexis Ohanian and Good Friends.[1]
Core Differentiators
- Comprehensive data aggregation: Altan consolidates portfolio information across multiple fractional alternative asset marketplaces into a single, digestible dashboard—solving a major pain point for investors.[1]
- Institutional-grade research: The platform provides independent, category-specific research (such as sports collectibles market analysis) rather than relying solely on marketplace-provided data.[1]
- Data moat potential: Exclusive or time-limited partnerships with marketplaces, combined with unique data captured from its investor community, position Altan to become the aggregated source of truth for alternative asset pricing and ownership information.[2]
- B2C foundation with B2B expansion: While currently focused on direct-to-consumer products, the company is positioned to monetize raw data and insights to institutional clients and financial services partners—a high-margin business model with near-zero marginal costs.[2]
Role in the Broader Tech Landscape
Altan Insights rides the wave of alternative asset democratization—a trend where traditionally illiquid, high-barrier investments (art, collectibles, real estate) are being fractionally tokenized and made accessible to retail investors.[1][2] The timing is critical: as these marketplaces proliferate, the infrastructure gap between supply (marketplaces) and demand (investor need for consolidated data) has widened.
The company operates at the intersection of fintech infrastructure and alternative assets, two high-growth sectors. By positioning itself as the independent data and analytics layer, Altan Insights influences how investors allocate capital across emerging asset classes and helps legitimize alternative assets as a serious investment category. The Bloomberg comparison is instructive—just as Bloomberg became indispensable to traditional finance by aggregating data and providing research, Altan aims to become the essential platform for alternative asset investors.[2]
Quick Take & Future Outlook
Altan Insights is well-positioned to become the primary intelligence layer for alternative asset investing, but success depends on securing exclusive data partnerships with major marketplaces and expanding its research capabilities. The company's evolution will likely follow a clear path: strengthen its B2C platform and data moat, then expand into B2B data licensing and adjacent financial services (insurance, lending) as the alternative asset ecosystem matures.[2]
The key question is whether Altan can establish itself as the independent, trusted source of truth before larger financial institutions (traditional brokerages, Bloomberg itself) enter the space. With strong early funding and a founder with deep fintech experience, the company has the resources and vision to capture this emerging market—but execution and exclusive partnerships will be decisive.
