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Based in Paris, France, 58 Facettes operates an online marketplace dedicated exclusively to the authentication, buying, and selling of second-hand fine jewelry and vintage watches. The digital platform connects individual buyers, collectors, and professional dealers to trade pre-owned luxury pieces from recognizable brands such as Cartier, Van Cleef, and Boucheron. To ensure trust and transparency in the circular economy, the company utilizes expert appraisals and partners with GoodsID to issue blockchain-based digital certificates for its inventory. Operating with a team of 21 to 50 employees, the enterprise generates approximately $4.1 million in annual revenue and attracts 100,000 monthly website visitors to browse its catalog of more than 25,000 listed jewelry items. Backed by approximately $2.5 million in initial seed funding, the e-commerce startup 58 Facettes was founded in 2020 by Alexis Blez and Éric Thevenet.
58 Facettes has raised $360K across 1 funding round.
58 Facettes has raised $360K in total across 1 funding round.
58 Facettes has raised $360K across 1 funding round. Most recently, it raised $360K Seed in April 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Apr 1, 2021 | $360K Seed | — | Alven | Announced |
58 Facettes has raised $360K in total across 1 funding round.
58 Facettes's investors include Alven.
58 Facettes is a French digital marketplace specializing in second-hand fine jewelry and watches, offering over 50,000 certified pieces from iconic brands like Cartier, Van Cleef & Arpels, Hermès, and Bulgari.[1][3] It serves luxury consumers seeking authenticated vintage, antique, and pre-loved items, solving pain points in the second-hand jewelry market through expert certification, blockchain-based digital authenticity certificates, innovative services like image search, upcycling, repairs, and AI-powered valuation via EVA.[1][3] The platform guarantees high-end reliability in buying/selling, with growth marked by a 2023 funding round, a Paris showroom, popup stores, and team expansion to around 21 employees.[3][5]
Founded in 2020 by lifelong friends Alexis Blez, a former investment banker, and Éric Thevenet, a marketplace specialist, 58 Facettes emerged from their shared desire to infuse purpose into their careers by digitalizing the artisanal world of fine jewelry.[1][3] Motivated by the potential for a circular economy in luxury goods—combining precious stones' magic with sustainable practices—they built a dedicated platform to elevate second-hand jewelry to a high-end, tech-enabled experience.[3] Early milestones included technological development, expanding inventory, physical popups and ateliers, launching a Paris showroom, and post-2023 funding innovations like the EVA AI estimator, establishing it as a reference in certified pre-loved jewelry.[3]
58 Facettes rides the circular luxury boom, digitalizing vintage jewelry amid rising demand for sustainable high-end fashion, where second-hand markets grow as consumers prioritize authenticated pre-loved items over new production.[1][3] Timing aligns with post-2020 e-commerce acceleration in niche luxury, blockchain's maturation for provenance, and AI's role in personalization—countering traditional jewelry's opacity with transparent, tech-backed trust.[1][3] Market forces like eco-conscious affluence and France's artisanal heritage favor it, positioning 58 Facettes as a pioneer influencing the ecosystem by normalizing circular models, partnering with experts/houses, and blending digital marketplaces with physical luxury touchpoints.[1][3]
With recent funding fueling AI like EVA and service expansions, 58 Facettes is poised to dominate European second-hand fine jewelry, potentially scaling globally via blockchain standards and upcycling trends.[3] Shaping forces include AI democratization of valuations, Web3 provenance demands, and luxury sustainability mandates, evolving its influence from French specialist to global circular luxury leader—transforming "old" heirlooms into coveted, modern assets.[1][3] This digital pioneer proves technology can revive timeless craftsmanship, making high-end pre-loved jewelry accessible and assured.
