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57hours is a global marketplace and mobile booking platform based in Brooklyn, New York, that connects outdoor enthusiasts with certified local guides for adventure sports and recreational activities. The company facilitates reservations for single-day excursions and multi-day international trips across various disciplines, such as rock climbing, backcountry skiing, mountain biking, and sailing. Operating with a team of 39 employees, the enterprise generates approximately $5.9 million in annual revenue through commission fees on booked outdoor experiences. The venture-backed startup has secured investment capital from lead investor South Central Ventures to expand its catalog of guided tours and comprehensive training courses. Additionally, the organization operates as a member of the 1% for the Planet network, pledging a portion of its gross sales to environmental non-profits. 57hours was founded in 2018 by co-founders Viktor Marohnić and Perica Levatić.
57hours has raised $5.0M across 2 funding rounds.
57hours has raised $5.0M in total across 2 funding rounds.
57hours has raised $5.0M in total across 2 funding rounds.
57hours's investors include Feelsgood, Nordic Eye Venture Capital, Damir Sabol, Jonathan Cooper, Maja Jelisic Cooper, Rok Zorko, Sandro Mur, Silicon Gardens, Paul Bragiel, Jure Mikuz.
57hours has raised $5.0M across 2 funding rounds. Most recently, it raised $2.0M Other Equity in February 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Feb 28, 2022 | $2M Venture Round | Feelsgood, Nordic EYE Venture Capital | Damir Sabol, Jonathan Cooper, Maja Jelisic Cooper, ROK Zorko, Sandro MUR, Silicon Gardens | Announced |
| Feb 1, 2022 | $3M Seed | — | Silicon Gardens, Paul Bragiel, Jure Mikuz | Announced |
57hours is a technology-powered travel marketplace that connects outdoor enthusiasts with vetted local guides for adventure activities like rock climbing, hiking, backcountry skiing, mountain biking, cycling, surfing, and more.[1][2][3][6] It serves active travelers—from beginners to luxury seekers and families—solving the challenge of discovering, booking, and safely experiencing guided adventures in top destinations worldwide, with over 500 adventures across 400+ markets and partnerships with 1,000+ guides.[1][2][6] Founded in 2019 and based in Brooklyn, New York, the company has raised $4.25M+, employs around 45-48 people, and generates about $5.9M in revenue, showing steady growth through expansions like a $2.3M raise to scale globally.[1][2]
57hours was founded in 2019 by tech-savvy outdoor enthusiasts, including CEO Viktor Marohnić—a passionate skier, climber, and serial entrepreneur based in NYC—and Perica, a rock climber and digital product builder in Zagreb, Croatia.[1][2][4] The idea emerged from their own weekend warrior routines: maximizing the 57 hours from Friday 3 PM to Sunday midnight for escapes involving climbing, hiking, skiing, or sailing, which recharged them and sparked a desire to make such experiences accessible to everyone.[3][4][5] Early traction built on easing the "learning curve" for newcomers, selecting guides for NYC-accessible classes leading to bucket-list goals like climbing El Cap or skiing Alaska, while supporting local guides' businesses amid inconsistent client flow.[3][4][5]
57hours rides the post-pandemic outdoor adventure boom, where travelers seek personalized, active escapes amid rising demand for wellness, nature immersion, and experiential travel—fueled by remote work flexibility and a shift from mass tourism.[2][5][6] Timing aligns with market forces like increased interest in skill-building outdoors (e.g., avalanche education, mountaineering) and sustainable localism, positioning it ahead of commoditized apps by emphasizing expert-led, community-rooted trips.[3][4] It influences the ecosystem by democratizing access to "impossible" adventures, building lifelong outdoor habits, and supporting guides' livelihoods, potentially expanding the $100B+ adventure travel sector through tech-enabled matching.[1][5]
57hours is poised for accelerated growth by deepening international expansion (e.g., Alps, Iceland, Norway) and innovating with AI-driven personalization or VR previews to attract urban millennials craving recharge.[2][6] Trends like climate-resilient adventures, family/group tech integrations, and corporate wellness tie-ins will shape its path, evolving its influence from niche connector to mainstream gateway for global outdoor lifestyles—ultimately fulfilling its mission to transform weekends into life-changing pursuits.[4][5] This builds on its funding momentum, turning the 57-hour escape into a scalable, planet-appreciating movement.[1]
