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We help US tech companies hire and manage software engineers in LATAM
Key people at Howdy.com.
Howdy.com was founded in 2018 by Jacqueline Samira (Founder/CEO) and Frank Licea (Founder).
Why Howdy.com?
Howdy was founded in 2018 to help Austin startups hire talented engineers who work within US time zones in Latin America.
Since then we’ve grown to a team of over 300, and our platform has enabled hundreds of companies to hire individual teammates, set up remote, hybrid or in-office teams, and manage remote equipment assets and benefits.
Join over 200 companies, like Coinbase, Kojo,Truepill, Vanta and other YC companies that have hired with Howdy to build their tech outpost in Latin America.
Better talent: Howdy is deeply involved in the Latin American tech scene, regularly hosting meetups and inviting speakers and industry leaders into our local communities called Howdy Houses throughout Latin America. We get to personally know the top tech leaders who are interested in joining product teams in the US for the long-term. These individuals are not actively seeking jobs through freelancer platforms.
98% retention: Developer churn slows teams down. That’s why, when you hire with Howdy, developers are automatically provided with premium health insurance, top-of-the-line Apple equipment, gym memberships, lunches and the use of class-A office spaces.
Your engineering culture: When you partner with Howdy, you're not just hiring individuals; you're gaining access to a skilled local workforce that becomes an extension of your team. We provide full support in all areas, from recruitment to equipment and office spaces, allowing you to build and directly oversee your engineering outpost in Latin America as your team grows.
All-in monthly pricing:
Software Developer: $6k - 11k
Finance Back-office: $1.8K - 3K
Customer Service: $1.8K - 3K
Designer: $1.8K - 4K
Marketing: $2k - 4K
*All-in monthly rate includes: salary, taxes, benefits, computer, equipment, office space, Howdy fee & more
Key people at Howdy.com.
Howdy.com was founded in 2018 by Jacqueline Samira (Founder/CEO) and Frank Licea (Founder).
Howdy.com is a technology staffing company that helps U.S. tech companies hire and manage top-tier software engineers from Latin America (LATAM). It provides a comprehensive nearshoring solution including recruitment, payroll, benefits, equipment, and compliance services, enabling companies to build remote engineering teams that work within compatible U.S. time zones. Howdy leverages AI-driven recruitment to source and vet the top 1% of LATAM software engineers, offering rapid candidate delivery and a 98% retention rate. Its clients range from startups to large enterprises seeking to scale efficiently with high-quality, cost-effective talent[1][2][3][6].
Founded in 2018 by Jacqueline Samira and Frank Licea in Austin, Texas, Howdy.com emerged to address the U.S. tech talent shortage by tapping into the rich pool of software engineers across Latin America. Jacqueline, with a background in economics and tech sales leadership, identified this gap and pivoted to build a platform that connects U.S. companies with LATAM engineers. The company participated in Y Combinator’s Winter 2021 accelerator, rebranded from Austin Software to Howdy.com, and expanded its footprint by acquiring Brazilian recruitment platform GeekHunter in 2023. This evolution reflects its growing mission to redefine global engineering hiring with a human-centered approach[1][3][4].
Howdy rides the growing trend of nearshoring and remote work, capitalizing on the increasing demand for tech talent amid a U.S. shortage and rising costs. The timing is favorable due to improved internet infrastructure, cultural alignment, and compatible time zones between the U.S. and LATAM. Howdy’s model addresses market forces such as globalization of talent, the need for faster scaling, and the shift toward distributed engineering teams. By building engineering outposts in LATAM, Howdy influences the ecosystem by fostering cross-border collaboration, elevating LATAM tech communities, and demonstrating that global talent can be seamlessly integrated into U.S. companies[1][3][4][6][9].
Looking ahead, Howdy is positioned to deepen its impact by expanding its LATAM footprint, enhancing AI capabilities for talent matching, and broadening its service offerings to include more comprehensive team management solutions. Trends such as continued remote work adoption, increased investment in LATAM tech ecosystems, and the rising importance of diversity and inclusion in hiring will shape its journey. Howdy’s influence is likely to grow as it helps U.S. companies future-proof their engineering teams while empowering LATAM professionals with meaningful, well-compensated opportunities, reinforcing its mission that great talent knows no borders[1][4][6].
